What’s the point of telemarketing in a digital age, when fewer and fewer people answer their telephone? Now less a sales tool than a communications channel with regular customers, telemarketing more than ever emphasizes the human factor. “Would you be interested, sir, in learning about our new product that is adapted to your needs?” This […]
It’s a new form of work-related depression that may well become more common in the coming years. Brown-out, which literally refers to a “drop in power”, affects more and more workers. But what is this new disorder and what are the symptoms to watch out for? Brown-out must not be confused with burn-out, which describes […]
Year after year, studies show that Canadians still struggle to disconnect from work during the holidays. And it’s going from bad to worse, according to a new survey conducted by the Accountemps recruitment firm. Gone are the days when the computer was shut down after having summarily programmed an out-of-office autoreply message. Today, with a […]
